Lamorghini

Urus Launch

From exclusive, cross-country events to grand-scale, new-media activations, our team elevated Lamborghini’s creative horsepower to new levels season after season. But nothing was as category-defining as the launch of the first supercar SUV, the Lamborghini Urus.

Urus Launch Event

Urus Launch Video

My Role: Copywriting, Event Production

Art Direction, Event Production: Teresa Hasala, Patrick Worley

Creative Direction: Santi Saucedo

Executive Creative Direction: Simon Candy